Search Engine Optimization

SEO is a set of techniques every brand needs to perform all together in order to gain online popularity and helps you achieve top ranking on various Search Engines like Google.

Search Engine Optimization is classified broadly into on Page activities and off Page activities.

On page Activities

1. Keyword Research & Analysis
2. Competitive Analysis
3. Content creation and optimization with anchor text
4. Internal Linking
5. Site-map submission
6. Website optimization –meta tags, descriptions, titles, HTML and images optimization
7. Robots file/ Tags creation
8. Search Engine submissions and authentication
9. Using webmaster tools

Off Page Activities

1. Directory submissions
2. Articles submissions
3. Blog Marketing
4. Forum Marketing
5. Social Bookmarking
6. Link prospecting
7. Q/A submissions on Yahoo, Quora
8. Social Networking
9. Press Releases
10. Review all above submissions
11. Submission to Local Listings
12. Cross linking